What is digital Marketing?
Digital marketing is a set of strategies that are used to market products and services online. These strategies use digital channels like the internet, mobile devices, or other interactive media to reach customers and prospects. Digital marketing includes both online advertising as well as offline methods such as retailing and direct mail.
It is crucial to remember how the web has altered how we interact with people today. Today’s consumer is always on-the-go; they have multiple devices at their disposal, which means they have more access to information than ever before. The average person in America uses six different electronic devices per day! This means that every person you interact with now has access to your brand – your product or service – even if they’re not physically present at your business location! They could be reading it on a device while waiting for their flight, shopping for groceries in their car, etc.
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1. MailChimp:
What is MailChimp?
MailChimp is a cloud-based email marketing service that helps you send and track email campaigns. It also offers analytics tools to help you understand your audience and measure their response to your messages.
It’s available at no cost for at least 500 users, or 9 dollars per month for 1000 subscribers.
2. HubSpot:
What exactly is Hubspot?
Hubspot is a software for marketing platform that lets you create the foundation for your own online company.It provides marketing automation, SEO tools, lead generation, social media marketing, content management and other essential features to help marketers increase sales.
Hubspot is used by businesses in all industries including:
Financial services (Banks), Real estate agencies, Insurance companies, Non-profits organizations and many more.
Here are some benefits of using Hubspot:
A customizable design with robust templates for email campaigns Email management tools can be integrated with third party systems like Salesforce Marketing Automation (SFA) as well as social media platforms like Facebook and Twitter Workflows automate routine tasks that help save time and improve productivity Visual reports enable users to see how their campaigns are performing against goals Reporting features provide metrics for team members to track success Media tracking tools allow users to follow the progress of any content through analytics Social sharing buttons make it easy for customers to share their experience with others Content Management Systems allows users access to rich media assets so they can update their website or blog whenever they want There are many other things that Hubspot has provided in its long list of services but I think these will give you an idea about what it does.
3. Trello:
Do you know what Trello is?
Fog Creek Software developed Trello in 2011 as an online project management tool.
It lets users organize their projects on lists, boards and cards that can be dropped and dragged across the screen.
Projects are created using the card format where tasks, due dates, attachments and notes can be added as needed. Cards can also have checklists attached to them so users know what they need to do next on their projects.
Users can also tag cards with specific colors so other users will know which tasks belong to a certain board or list. If you want your team members to collaborate on your projects, you should assign them different colored labels for each project so they know who is working on what at any given time of the day or night.
The best part about Trello is that it allows teams of any size to work together easily because there is no limit on how many people can work simultaneously in one project. It also has integrated chat messaging within the application itself so team members will always be able to communicate without having to use another external app like Slack or Skype etc.
The best thing about Trello is that there are no complicated settings and configurations required because all you need is an internet connection and a computer/laptop running Windows 7+ OS or Mac OS X 10+.
4. Hootsuite :
What is Hootsuite exactly?
Multiple social media accounts can be managed from one platform using Hootsuite. It allows you to create, edit and schedule posts from different social media platforms such as Facebook, Twitter, Instagram and LinkedIn.
You can also monitor and analyze the performance of your content so that you can measure how well it is performing.
5. Google Analytics:
What exactly is Google Analytics?
Google Analytics is a tool that lets you monitor and analyze the flow of traffic to your site.
To do so, log in to your Google Analytics account at www.google.com/analytics and follow the instructions provided by Google for setting up a new account or import an existing one from another domain (URL).
If you already have an existing Google Analytics account, then just sign in with the same credentials that were used during creation of the account. Once signed in, you will be able to see all your data under “All Data” section of “Overview.”
You can also check out the data under each page separately or compare it across pages if needed.
You should now understand what is analytics?
If yes than share this article with others who are searching for answer about google analytics questions!
6. Zoom:
What is Zoom Meetings ?
Zoom Meetings is a meeting management platform that allows you to schedule and manage your meetings from anywhere in the world.
You can choose to host your Zoom Meeting on any web-enabled device, including laptops, desktops, tablets or smartphones. You can also share your screen and even make a phone call using the meeting application on an iPad.
Zoom Meetings has built-in security features such as password protection for all participants during a Zoom Meeting session, so that you don’t have to worry about other people accessing sensitive information like customer lists or payment details.
There are no limits on the number of attendees and each person will receive their own unique URL link which they can use to join the meeting at any time after sign up.
The only limitation is that each participant needs a computer with internet access and must be able to participate in a video conference at least once every three months if not sooner depending on country regulations (we do have options available for non-internet connected devices).
7. DropBox:
What exactly is DropBox?
DropBox provides cloud-based services for file storage as well as sharing. It lets you share and store files with friends, family or colleagues.
It is possible to create folders, and then organize your files inside them. The files are automatically synced across all of your devices using the Dropbox app installed on those devices.
8. Buzzsumo:
What is Buzzsumo?
Buzzsumo is a website that allows you to find out which content is being shared the most on social media sites like Facebook, Twitter and LinkedIn. It also shows you which posts are getting the most shares across all of these platforms.
Once your account has been created, go to any of the sites listed in their top 20 list and enter a search term in the box provided at the top of the page.
You can then select any type of content from that site and click ‘Go’. This will open up a window where you can see how many times each piece of content has been shared across different social media platforms.
The data displayed here is based on what other people have searched for as well as our own analysis using Buzzsumo’s algorithms.
9. Ahrefs:
What is Ahrefs?
Ahrefs is a web analysis tool that uses data from millions of backlinks to provide you with a better understanding of how well your website is performing in the search engines. It also provides insights into what people are saying about your site on social media.
Ahrefs offers you information that can help you make decisions on whether or not to take certain actions, such as:
- Optimizing your website for words and phrases with significant search volume and have significant competition
- Paying attention to negative comments made by people who use popular forums, blogs, and social media sites like Facebook, Twitter, Instagram etc.
- Doing things that will help improve user experience (UX) such as:
- Do this thing because I saw it on some forum/blog so my friend did it too! ;-)
10. semrush:
What is semrush?
Semrush is a powerful tool that helps in competitive analysis, keyword research and website audit. It has built-in features for Google AdWords, SEMRush, Moz, Ahrefs and other social media platforms.
Keyword Research:
Semrush gives you the ability to find top keywords from thousands of search engines. You can use this feature to get ideas for new keywords or long tail keywords that you want to rank for.
You can use this information to determine which of your competitors are using the best SEO practices or which keywords they should be targeting with their content marketing campaigns.
Website Audit:
In this section, you will be able to find out various things about your website like where visitors are going after clicking on specific links and what landing pages have been getting clicked most often by users who arrive at your site through particular channels such as direct traffic or organic search results.