Deepl Group Buy- Translate: The world’s most accurate translator

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DeepL Group Buy is free online translator included seven European languages. It also made claims that they superior quality over big tech by a ratio 3:1.

Journalists from across Europe were unanimous. They stated that DeepL had been “well disposed to grasping the sense of the sentence rather than being led astray by a literal translation”; it was able to produce the most “French-sounding” expressions; and the tool was superior to all of the giants in tech in raising the bar of machine translation.

Although the reactions of the industry of language to DeepL’s claims of quality were more cautious, the company swiftly became a major player within the marketplace; and the number of people using its website translator increased dramatically. At the time of writing, DeepL is the 146th most popular site worldwide according to Alexa with more than one billion users have utilized its services.

The Cologne German-based machine translation (MT) company is now offering 21 additional languages. First, Russian as well as Portuguese in May 2018 and then Chinese along with Japanese at the beginning of March in 2020 and the addition of a additional 13 European languages will be added in March 2021.

Its popularity in Japan is particularly fast it took less than 17 months from the time of its launch to become the most popular 30th website in Japan as per Alexa statistics. In Europe in Europe, which is where Switzerland and Germany are leading the way, DeepL is the 9th and 66th most popular site in each of the countries, respectively.

The company acted quickly to offer an advanced version of MT using DeepL Pro, released in March of 2018. The subscription-based MT service has more robust data security, integration with CAT tools, as well as API accessibility.

for translators as well as language service providers, The Pro tool is more suitable for integrating DeepL’s MT into every day activities. Developers are allowed to utilize the API to create tools for language, like timekettle’s earpiece translator, and Pocketalk the two-way handheld translator.

Targeting Enterprise Customers

DeepL is growing rapidly in the enterprise market, with Linkedin data revealing that it has more than 12 employees who were recruited between 2020 or 2021 Sales Support for Customer Services, Account Executives as well as Account Managers. The company is also recruiting for engineers who are pre-sales as well as Solution Consultants.

The launch of DeepL Pro represented a shift in the business model of the company from revenue generated by ads (from Linguee and the free web-based translating) to recurring revenue generated by enterprise customers who subscribe to the service (i.e. moving shift from B2C into B2B).

DeepL is fully integrated into the processes of businesses across nations and industries, with clients such as Roche, Fujitsu, Axa, Best Buy, Nokia, Rakuten, Siemens, and Elsevier.

DB’s Head of Language Management, Annette Kraus said to Slator that the program quickly gained popularity and is now widely used by the company on a daily basis.

What is the reason behind DeepL rather than an alternative MT supplier? Kraus is unequivocal: “It’s just incredible. I’m in agreement with others who say it delivers the highest quality results in regards to grammar style, fluency, and style. 

A brand new glossary feature, introduced in May 2020 by DeepL at the beginning of May in 2020 enables customers to create and apply the use of their own terms. Kraus sees it as an important improvement in the DeepL offerings. “Terminology has been the weakest component in machine translation but this glossary is a great way to make the ability to integrate our terminology with the top level of quality offered by DeepL. It’s truly an incredible improvement. 

Funding and Growth

In the year 2018 the company received funding by one of the Silicon Valley’s biggest venture capitalists, Benchmark Capital, which has taken an 13.6 percent share. Among other investors is btov, which is an European venture capital company with branches within Germany, Switzerland, and Luxembourg.

The total number of full-time employees employed at DeepL increased by a third between the years the years 2019 and 2020; from 43 to 86 according to the regulatory documents. An acceleration of hiring this year, notably in the past three months, is likely to mean that the total number of full-time employees is now over 150.

Information on the financials of DeepL is not easy to find. Germany does not require companies to publically keep full financial statements. However, the limited data available suggests that the revenues of DeepL in 2020 have not yet surpassed EUR 40 million, which is a crucial legal threshold.

The regulatory filings also reveal the fact that DeepL announced EUR 142,000 in its annual profits for 2020, a decrease from EUR 0.95m in the year prior -which indicates that the company is investing heavily back into its business.

Since the very beginning the founders of DeepL were always looking to fight against the big technology. The CEO Jaroslaw Kutylowski stated to Slator in the 2017 interview “We are an German company, and we’re aware that we will be facing US-based companies. 

In the past four years after its first launch, DeepL has indeed taken its place alongside Google, Microsoft, Facebook and Amazon as a leading provider of MT. So how did they achieve this?

Timing Is Everything

DeepL was initially launched by the year 2009 Cologne, Germany as Linguee which is an online dictionary. Linguee is basically a translation memory. it is made up of millions of parallel language segment. To create Linguee’s products, Linguee scraped bilingual text samples from the Internet by using web crawlers, and then used machines learning techniques to assess the quality.

Linguee also collaborated with language experts from the company and many freelance translators design, develop, and analyze dictionary entries that address specific issues like registration and field.

Quality Nuances

The quality of MT (and its assessment) is, naturally significantly more complex than is implied by the results of a Google Search, or by the slogan of DeepL “the the world’s most accurate machine translation. 

Lionbridge is monitoring MT quality across various providers for many years. We found that in January 2021, Google Translate outperforms DeepL in the general performance. DeepL, however, performed well in German and has recently made improvement with regards to Spanish and Russian but was not as good with respect to Chinese.

Intento’s conclusion, after analyzing 15 MT engines in 14 languages and 16 industries and 8 types of content within its State of Machine Translation 2020 report It concludes that “each engine in MT is the best at certain things. 

Research Rules

Research is the core of DeepL. A person familiar with the company said to Slator that, despite its primary focus is the subtleties of language DeepL is run by engineers and researchers, and “definitely is a tech startup with a heart. 

As per LinkedIn statistics Engineering is the largest job function of the company (accounting to 28% its employees) as well as the business employs approximately twelve Research Scientists, mostly located in Germany.

What’s Next for DeepL?

DeepL is experiencing an increase in expansion and changes and hiring is a sign that the company is increasing its product development, engineering as well as account/customer support. This, is a sign of the company is focusing on its innovative products and an expansion of its customer base.

The original headquarters of the company close to the Rhine River in Cologne closed its doors in March of 2020. A new office was established and is located in Cologne’s city center, and the employees take up two levels. An office is also being opened at the “Silicon Roundabout,” London’s startup center; and the company is currently seeking applicants for positions in Amsterdam.

What is what makes DeepL distinct from the other options of the field of machine-to-machine translation? The free online translator can be utilized for seven European languages. It also came with the promise of superior quality over the big technology by a proportion of 3:1.

Journalists from across Europe agreed. They said they believed that DeepL has been ” well disposed to grasping the sense of the sentence rather than being led astray by a literal translation” and also that it has created better high-quality ” French-sounding” phrases; and also that it could outdo the other tech giants and raise the bar in machine-generated translation.

The reactions from the field of language to DeepL’s claims regarding quality was more controlled. As of the date when this article was written, DeepL is the 146th most visited website worldwide according to Alexa and more than one billion people have used its services.

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